What’s included in the brand + website transformation?
Your Brand
Townhouse™
Click over each hotspot to see exactly what’s included at each stage of your Brand Townhouse build.
What’s Included?
What’s Included?
Foundation Survey
Brand Excavation Workshop
Positioning + Differentiation Strategy
Ideal Client Deep-dive
Offer ecosystem mapping
Value ladder development
Messaging framework & narrative arc
Content pillar strategy
Customer journey mapping
Trust and authority placement plan
Social platform strategy - where to show up and why
Competitor audit
Positioning gap analysis
Price point benchmarking
Messaging + tone audit
Visual language review of the competitive set
Differentiation confirmation or recalibration
Complete Visual Identity System
Logo Suite + Secondary Marks
Typography Architecture
Colour + Texture System
Art Direction + Shoot Guidance
Custom Website Design + Development
Conversion Copy Direction
Portfolio Positioning
Brand Touchpoints
Social Messaging + Post Templates
Soft launch
Initial Testing + Feedback
Brand Guidelines Document
Website Tutorials + Handover Session
30/60/90 day refinement plan
Updated messaging + tweaks
Maintained premium standard across touchpoints