WEBSITE + DESIGN BLOG
The Edit
Every editor has a point of view. This is mine.
On brand strategy, visual identity, and the costly gap between how good you actually are and how good your brand says you are. Considered, honest, occasionally a little arch. Welcome to The Edit.
Is Your Brand Ready for Brand Photos?
Using “Service Delighters” to Elevate your Client Experience and Convert Clients.
What are “delighters” when it comes to service-based businesses and how can we use them to elevate our client experience and turn existing clients into our biggest referral source?
How to Get your Business and Content Found in the World of AI.
AI is changing how we search for things online, and subsequently it’s changing how we show up, too. Having received multiple enquiries from clients who have found Studio Zosia via AI myself, I explore how you can do the same and increase your brand potential.
Where I Get my Design Inspiration
Studio Zosia founder Sophie shares her design inspiration—editorial print, architecture, fashion storytelling, and thoughtful UX—to create timeless, luxury websites on Squarespace.
Do I Need A Cookie Policy On My Website?
Do you need a Cookie Policy on your website? The chances are, the answer is yes! Particularly if your website is visited by people in the UK and EU. Read on to find out more.
Standout Squarespace 2.0 | An Honest Course Review.
Thinking of investing in your design business? Want to become an expert in Squarespace development and coding? Here is my honest review of the Standout Squarespace course by Rache of Squarestylist.
Squarespace vs Showit - Features, Functionality, Design - Which Website Builder Platform Is The Best?
Squarespace and Showit are two of the most popular website builder platforms right now — especially among photographers, creatives and service-based business owners. But which one is right for you?
A Stylish Step Up: Luisa’s Website Makeover and Booking System Upgrade
This incredibly talented personal stylist came to me looking to elevate her DIY website into something that truly reflected her experience and expertise, as well as looking for a tech solution that allowed her clients to book and pay her via her website. Read how I achieved this here.
Not Ready for a New Website? Here’s How to Tell If You’ve Outgrown Yours
How do you know when you’re ready for a new website? Read my expert insights here!
My Go-To Creative Partners: Photographers, Copywriters & More
When you're building or refreshing your brand, having the right team around you makes all the difference. So, I've put together a curated list of service providers I wholeheartedly recommend to my clients. These are individuals and businesses whose work I admire, who share a similar ethos to Studio Zosia, and who I’d work with (or have already worked with!) in a heartbeat.
One Day, One Dream Website: Is the Bloom + Build Design Day Right for You?
Need a brand new website, fast? My website in a day service could be the perfect thing for you!
The Best (Free) Places for Sourcing Editorial and Luxury Stock Images for your Website
From DIY to Dreamy: A Before & After Look at a Website Transformation | Victoria Haydn Portraits
Minimalist Design: The Secret to Impactful Websites + Branding.
What is a User Persona and Why Does Your Small Business Need One?
How to Land Clients without Social Media
How to Give your Website a Refresh for Autumn/Winter in just 30 Minutes.
7 Questions Your Website Should Answer To Turn Visitors Into Loyal Customers
Your website is often the first impression potential customers have of your business. It’s like your digital storefront, and just like any good storefront, your site needs to answer key questions that guide visitors to engage, trust, and convert.
3 FREE Tools For Your Small Business
As a small business owner myself, I know that it can be hard trying to juggle many things at once, and the last thing we need is to find a great online tool, only to discover you have to pay for the privilege!
So here, I outline 3 FREE tools that have made my life 1000x easier.
6 Signs it’s Time To Hire a Professional Designer for your Brand or Website
How do you know when your business has outgrown your DIY website or Canva branding?